As an Internal Communications (IC) professional, you’re probably no stranger to stress. Between juggling multiple projects, keeping the team aligned, and ensuring your messages resonate with employees, it’s easy to forget one very important thing: your own mental health.
It’s so easy to get caught up in the never-ending tasks and goals that you forget to check in with yourself. Let’s face it, this role often requires more than technical expertise—it demands emotional balance and confidence to navigate high-pressure situations. Whether advising leadership, managing crises, or influencing culture through internal messaging, the mental and emotional toll can add up quickly.
But how can you support employees’ mental health if you’re running on empty yourself? The truth is, prioritizing your mental well-being is not a luxury—it’s a necessity for staying effective and sustaining long-term success.
Recognizing the Need for Self-Care in a Demanding Role
The IC role is often described as high-pressure, deadline-driven, and emotionally demanding. But just like any other profession, IC professionals face stress too. And while you may focus on supporting your organization, you’re not immune to stress or burnout. Common challenges IC professionals face include:
- Speaking to executives: High-stakes communication can feel overwhelming.
- Emotional labor: Supporting employees during difficult times takes a toll.
- Influencing without authority: Constantly persuading others to act without formal control requires confidence and composure.
Without addressing these stressors, it’s easy to lose focus, confidence, and even your emotional stability.
So, what can you do as an IC professional to avoid this burnout and take care of your mental health?
How IC Professionals Can Support Their Own Mental Health
- Set Healthy Boundaries:
It's tempting to say yes to every request and work long hours to meet deadlines. But constant overwork isn’t sustainable. Learn to set boundaries with colleagues, clients, and even yourself. Block time for breaks, turn off work emails after hours, and say “no” when necessary. - Practice Mindfulness:
Incorporate simple mindfulness practices, like deep breathing or guided meditation, to stay grounded amidst chaos. Even 10 minutes a day can clear your mind and re-energize you. - Seek Support:
Don’t hesitate to ask for help. Talking to a mentor, coach, or supportive colleague can provide clarity and reduce the mental load. - Celebrate Wins:
Recognize even small accomplishments. Whether it’s completing a project, receiving positive feedback, or simply surviving a tough week, self-recognition is key to maintaining confidence and emotional well-being.
It’s Okay to Put Yourself First
In the hustle of the IC world, it's easy to prioritize the needs of others before your own. But remember: you can’t pour from an empty cup. By taking care of your own mental health, you’ll be better equipped to lead your team and support employees in creating a healthier, more productive workplace.
Self-care doesn’t have to be complex or time-consuming. Start small, and soon, taking care of your mental health will become part of your routine. When you prioritize yourself, everyone benefits.
